OUR WORK

Danu’s Irish Herb Garden

Danu’s Irish Herb Garden is an Irish business dedicated to natural wellness, offering a carefully curated range of herbal products, remedies, and health focused solutions inspired by traditional Irish herbal practices. Led by Terri, the business combines knowledge, care, and a personal approach to help customers connect with natural products that support everyday wellbeing. Through both online and direct customer engagement, Danu’s Irish Herb Garden has built a trusted presence for people seeking natural alternatives and holistic health products.

In 2025, South & Form was contacted by Terri after ongoing issues with her website and the previous marketing agency she had been working with. Due to poor maintenance and technical problems, the website had stopped functioning correctly, causing the business to lose sales for several months. South & Form took over the project, repaired the technical issues, restored the website functionality, and worked closely with Terri through ongoing marketing and technical strategy calls to help recover the business’ online performance.

Alongside the recovery process, South & Form carried out a focused redesign of the website, maintaining the core identity and structure Terri already had in place while improving the overall user experience, SEO performance, and conversion focused elements across the site. The result was a stronger and more reliable website that still felt familiar to existing customers, while performing significantly better in terms of visibility, usability, and sales conversions. The project helped restore confidence in the business’ online presence and allowed Terri to continue growing the platform she depends on for her business.